Friday, October 18, 2019
Advertisment Law Essay Example | Topics and Well Written Essays - 2500 words
Advertisment Law - Essay Example The purchaser desires to have or own a good brand name product and material with good quality at reasonable and cheaper rate. If the marketers were able to meet this demand of people of the society, definitely there would be a souring business for their product. The advertisers and marketers say that they would be able to supply anything to the consumers and what they want. It may be right to say that marketers and advertisers are in a position to meet the desires of consumers up to some level.Ethics around advertisement law can be explained or classified into a broader horizon. Ethics around advertisement law can be termed as advertisement ethics and it can be defined as an ethics that examines ethical rules and principles within a commercial context. Advertisement ethics should more over confer to economic, legal, social, human, and political context. Advertisement law comes under a parent law that is widely referred as commercial law, which governs both commerce and business. Comm ercial law primarily manages corporate contracts, hiring practices, sales, service and consumer goods. There are sixteen different commercial laws of which corporate law, employment law, labor law and tax law are the most important laws. Advertisement ethics generally means the philosophy of business. This will determine the fundamental proposes of the company. If any company is intending to maximize the returns to its share holders then that would be called as unethical since it is depriving the interests and rights of some one else. Corporate social responsibility or CSR is widely debated regarding the rights and duties existing between and society. Industrial espionage and hostile takeovers are the issues concerning different companies. Leadership issues, corporate contributions that too political contributions are being the worst debated ethical issues within business law. Introducing a new reform under the law reform is the crime like corporate manslaughter, which is being opposed by the biggest business houses to make them more secure. Advertisement law must be generally governed under the law and the justice should be equally distributed. Corporate ethics policies are being misused as marketing instruments. Since advertisement law does not come under the criminal law and any deviation is considered under the civil law and hence these deviations are not taken seriously. Business directly means providing goods and services and in its process it touches and enriches lives of the people it comes across and hence it has to be as sincere as it can and should try to do justice to the profession and the people it comes across. Advertisement law's should be made as stringent as possible since many retailers and business houses do ford and try to exaggerate the prices and cheat the consumers there by making profits ten times over the product they sell. Law governing the advertisement law must be in safe hands and try to make promulgations, which are the interest of the consumers. Smoking Advertisements have resulted in inspiring youth to make smoking and alcohol as a habit that finally made them slaves to drugs. Armchair critics might rant about how rampant drug usage is especially amongst young adults; even the common man is just as vulnerable. What is even more alarming is the fact that kids as young as 16 are doing drugs. Unfortunately, parents are often the last to sniff out
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